Lunch to Go
Concept | STRATEGY | PRODUCT DESIGN & development
Making Lunch Healthy & Fun!
We partnered with EPOCA International to define and establish a fun and easy way to carry lunch. The attributes, characteristics, and identity of the Goodful brand creates a compelling story for on-the-go lunch. By identifying the needs, rituals and desires of our target audience, we created a convenient, easy to organize lunch container. Lunch to Go is made to travel and make your life easier while making lunch healthy and fun at the same time.